The Metastorm DNA™ Partner Program uniquely aligns partners with a shared vision around the discipline of Business Process Management and assists leading organizations on a global basis with establishing and growing a successful practice around Metastorm Enterprise.

Metastorm DNA offers sales and marketing support, technical support, and skills development to enable you to create new market opportunities, develop innovative solutions, and promote your Metastorm-enhanced offerings. The Program is designed to meet the specific needs of our partner community - Value-Added Resellers, Consulting Partners, OEM & Application Vendors and Technology Partners. Each partner type has a unique business relationship, value proposition and set of benefits, across three membership levels, designed to enable joint success. The Metastorm DNA Value-Cycle represents an ecosystem of proven success – uniquely combining solutions and expertise from providers around the world to provide our collective customers and markets with the ability to rapidly leverage an investment across EA, BPA and BPM software, services and solutions.

Our program is designed around the Metastorm DNA Partner Engagement Model – a proven framework for success. Metastorm recognizes the importance of effective and proactive management of alliances. We have developed a structured program and supporting processes that cover all aspects of the alliance lifecycle. We are 100% dedicated to maximizing our joint opportunity for success.

Apply Now so a Metastorm Partner Manager can contact you to discuss your business requirements.

Value-Added Resellers.Market-leading companies who develop and sell software and services solutions built around the Metastorm products and technology delivering added value by addressing the industry-specific business process solution and technology needs of their target markets.

• Increase revenue with solutions that leverage industry leading Metastorm products and technology
• Increase market penetration through marketing and sales incentives
• Build skills to deliver the full end to end solution

Consulting Partners.Leading edge consultancies and SIs that provide industry expertise and deliver rapid implementation for their client's solutions that include Metastorm products and technology.

• Capitalize on the growing opportunity for services expertise
• Develop or expand a services practice
• Increase revenues, develop domain expertise & best practices
• Build repeatable solutions (Metastorm Process Pods or Metastorm Reference Models)

OEM & Application Vendors.World-class software providers who embed the Metastorm products and technology into their complementary product offering to provide their customers with an unprecedented process management capability.

• Get ahead of the competition by incorporating leading edge technology
• Accelerate development with superior technical support
• Deliver business agility to your clients by incorporating dynamic business process capability

Technology Providers.Leading technology providers with synergistic technologies that can be used within the Metastorm BPM portfolio of products to enhance core capabilities.

• Leverage leading edge Metastorm technology to enhance market presence
• Drive expansion into new verticals and markets through synergistic solutions

The Metastorm DNA Membership levels

The Metastorm DNA Partner Program is comprised of three membership levels: Affiliate, Select and Gold, each tailored to deliver benefits in support of each partner relationship and tiered in recognition of our partners' investments and commitments to our mutual success. As you invest in developing and integrating your solutions with Metastorm Enterprise building skills and expertise and increasing our mutual revenue, you are eligible to receive an enhanced level of benefits and support from Metastorm.

To join the Metastorm DNA Partner Program, partners must commit to certain criteria and meet specific requirements as laid out in the table below. This applies equally to moving through the different membership levels. Metastorm is committed to supporting our partners through the many benefits provided and grow through these relationship levels.

Those partners seeking increased revenue and margin from selling Metastorm software licenses join our Affiliate program. Partners that achieve higher levels of software sales and skills are then eligible for Select status and entitled to additional benefits. Organizations looking to play a key role in influencing the sale of Metastorm solutions into target accounts in order to invest in long-term customer relationships and invest in Metastorm skills and competencies become Gold Partners.

The Metastorm DNA Partner Engagement Model

The Metastorm DNA Partner Program recognizes the importance of effective and proactive management of alliances. To ensure and maximize opportunity for success, Metastorm has developed a structured program and supporting processes that cover all aspects of the alliance lifecycle, from initial selection and qualification through to tracking and reporting performance.

The Metastorm DNA Partner Engagement Model covers five key stages:

Partner Selection & Qualification - a mutual assessment of capability to ensure that the vision and values of potential partners are aligned and there is sufficient opportunity for all parties to make an alliance successful and profitable

Relationship Structure - this covers business terms and plan. This will also cover identification and definition of appropriate markets and target accounts within those markets. Metastorm will assign, depending upon partner level, dedicated resources for relationship and technical account management to ensure open channels of communication exist.

Mobilization & Alliance Resourcing - key to success is ensuring that the correct resources are engaged from technical and sales training, building clear results orientated “go to market” plans in the field, and ensuring that the right relationships exist at all levels of the partnership.

Execution - having put all the building blocks in place, putting a structured approach around execution is of vital importance and covers client engagement and management of deals and pipeline.

Reporting & Tracking - depending upon the partner level, regular meetings will be held to track and report progress against plan and ensure that actions are progressed.

Metastorm DNA Value-Cycle

The Metastorm DNA Value-Cycle represents an ecosystem of proven success. Metastorm and its partners are unique. We share the same vision. We are dedicated and invested in the disciplines of Enterprise Architecture, Business Process Analysis and Business Process Management. It is our DNA. It is what we do – together, as partners. We represent the best in breed for software research & development, distribution, consulting and implementation, industry knowledge, and targeted solutions and related technologies. Together, we can uniquely provide our customers with the ability to rapidly leverage an investment in Metastorm software, services and solutions.